In the Outreach and Education Program, Nueva Vida’s mission is to reduce morbidity and mortality from breast and cervical cancers among Latinos through increased awareness of cancer risk and prevention.
In 2009, cancer was the number one cause of death among Hispanics in the United States (Heron, 2012). For Latinas, breast cancer is the leading cause of cancer deaths(American Cancer Society, 2011). Although it has a lower incidence rate, cervical cancer is another concern for Latinas in the U.S., particularly because this type of cancer is largely preventable because it is slow to develop from the first abnormal cells and is easily treated if detected early.
One way to reduce the disparities that Latinas face in breast and cervical cancer incidence, morbidity, and mortality is to increase adherence to screening guidelines among this population. Research shows that this can be accomplished through outreach and education about screening and through the reduction of barriers to accessing healthcare (Torres, et al., 2012; Byrd, Chavez,&Wilson,2007; Schueler, Chu, & Smith-Bindman, 2008).
For this reason, Outreach and Education is a central program at Nueva Vida.